Shenzhen link ‘good business sense’
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Shenzhen link ‘good business sense’
Author:   Article source: Shenzhen daily  Hits:1403  Add time:2009-6-4  

 

PRAKASH HEMLANI moved to Shenzhen in 1998 when he was 20. With the help of his father, he set up a trading company here as a buying office for the family business in Saudi Arabia.

    “We chose Shenzhen because Hong Kong was close so we could keep in touch with our relatives and friends in Hong Kong,” he said. “Our Saudi office had been importing from China over the past 25 years so it made a lot of business sense to set up an export firm in China, which gave our business a tremendous boost.”

    Hemlani’s company exports mainly footwear, building materials and garments from China to Middle East markets such us Saudi Arabia, Yemen and Iran. Knowing Arabic has helped and is an advantage in dealing with his Arabian customers from the Middle East who find it difficult to communicate with Chinese suppliers. “The main advantage, I feel, of having an office in China is that we are in direct touch with our suppliers on a day-to-day basis and that really helps any business,” he said.

    Hemlani said they had faced a few difficulties in their initial dealings, mainly because they did not speak the local language. “But things have now changed and it’s much easier since most of the Chinese speak English,” he said.

    Hemlani said Shenzhen made him feel at home and he had spent more time living in Shenzhen than back home in India. “Looking at the way China has grown in the past 11 years I must say that Chinese people are the hardest working and dedicated people I have ever met,” he said. “I have grown with this vibrant city which is so full of life.”

    Hemlani lives with his wife and two daughters in Futian District. “My children just love this place and speak the local languange fluently,” he said. “I love the vibrancy of the city at night. It is young, energetic and exuberant.”

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